Industry Interview: Paul Russell

Paul Russell is recognized as one of the automotive industry’s most respected authorities on the preservation of classic cars. Over the past four decades, his team of craftsmen at Paul Russell and Company have restored European classic marques — including Mercedes-Benz, Ferrari, Porsche, Bugatti and Alfa Romeo — for the most discriminating owners around the world. Under Paul’s guidance, they’ve earned more than 45 Best of Show honors at prestigious automotive events, as well as numerous awards and recognitions.

In this interview, Russell explains:

  • What’s meant by his stated philosophy to “restrain the urge to make cars like new”
  • How his longstanding relationship began with Ralph Lauren, the fashion icon and classic car enthusiast.
  • Why people who don’t drive their vintage cars are missing a significant part of the ownership experience.
  • What types of restoration projects he is always likely to turn down.

To learn more about Paul, and how he’s successfully met the demands of running a business while maintaining the highest standards of craftsmanship, click here to read our entire interview.

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Be on the lookout for future issues of Residual Values, and let us know if there’s an automotive industry thought leader you think we should feature.