The world of car auctions is wide-ranging and exciting. From local public and government auctions to exclusive dealer events and fast-growing online platforms like eBay Motors and Bring a Trailer, there are countless opportunities for buyers and sellers alike. While everyday buyers may score a fair deal on a family car or fixer-upper, seasoned enthusiasts know that the real action happens at the country’s most prestigious live auctions.
If you’re looking to buy or sell a rare, vintage, exotic, or collector car, focus your attention on premier auction events in cities like Scottsdale, Amelia Island, Pebble Beach, Palm Beach, Las Vegas, and Kissimmee. These auctions, hosted by respected companies such as Barrett-Jackson, Gooding & Company, RM Sotheby’s, Mecum, Broad Arrow, and Bonhams, attract serious collectors and showcase hundreds of highly coveted vehicles.
Car Auctions as Lifestyle Events
Top-tier car auctions aren’t just about buying and selling vehicles — they’re lifestyle experiences. With social events, educational forums, and opportunities to network with fellow enthusiasts and industry experts, these events deliver much more than a bidding paddle and a numbered seat.
Whether you’re bidding or browsing, understanding auction etiquette and preparation can make or break your experience. Chris Warren, Southeast Sales Manager at Premier Financial Services, explains, “You don’t have to be a millionaire to bid on a car at Pebble Beach or Scottsdale. There are cars in every price range, and bargains to be found if you know what you’re doing.”
Prepare Like a Pro
Tips for Buyers:
- Do Your Homework: Research every vehicle you’re considering. Review auction catalogs and attend preview sessions. If you’re not mechanically inclined, bring a professional to inspect the car.
- Speak to Auction Staff: Floor staff (not the auctioneer) can provide valuable insights. Let them know which cars interest you so they can assist during bidding.
- Register in Advance: Avoid long lines by pre-registering. This also allows you to focus on inspecting vehicles and networking.
- Understand All Costs: Besides your winning bid, factor in the auction house’s commission (typically 10%), taxes, transport, and insurance.
- Get Pre-Approved for Financing: Firms like Premier Financial Services specialize in exotic and collector car financing. Pre-approval streamlines the process and gives you confidence while bidding.
- Secure Insurance and Transport: Get a quote from specialty providers like Hagerty and line up a trusted carrier such as Reliable Carriers.
- Stick to Your Strategy: Set a maximum bid and don’t go over it. Bidding from a remote location can help you stay objective and avoid the hype.
- Stay Late for Hidden Deals: Some of the best values appear at the end of the event when the crowd thins and competition dies down.
Stand Out and Sell Smart
Selling your car at a live auction gives you exposure to serious buyers worldwide. Dave Magers, CEO of Mecum Auctions, emphasizes the importance of early planning: “The more time we have to market your vehicle, the more buyers will see it. Marketing matters more than the moment on the block.”
Tips for Sellers:
- Detail Your Vehicle: Clean and polish every inch. Presentation is everything.
- Replace the Battery: A car that starts on cue impresses buyers. Don’t risk pushing it across the block.
- Install Quality Tires: Reproduction originals are best, especially for classic vehicles.
- Ensure Mechanical Soundness: Savvy buyers will notice flaws.
- Use Professional Photos: Auction houses like Mecum provide automotive photographers — don’t rely on DIY shots.
- Be Transparent: Disclose all relevant facts. Be ready to verify mileage, titles, VIN tags, and numbers-matching claims.
Experience the Thrill of the Auction World
Whether you’re chasing your dream car or looking to sell one, preparation is key to auction success. With the right strategy, expert support, and a solid understanding of the process, you can navigate live car auctions like a seasoned pro. And if you’re heading to one of the nation’s top events, Premier Financial Services will be there to help with financing, advice, and insider knowledge. We invite you to connect with our team at any upcoming auction — or get pre-approved today to take the stress out of bidding.
